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The dance entrepreneur

- July 21, 2010

Rebecca Chapman leads a summer camp at North Woodside Community Centre. (Nick Pearce Photo)

Rebecca Chapman has managed to meld her two passions Irish dance and entrepreneurship into one awesome school project.

The Bachelor of Commerce student has opened her own business, Chapman School of Irish Dance, this summer.

And the endeavour is giving her a leg up, so to speak, when it comes to business acumen.

Every time something really good happens somebody signs up, or I receive a compliment its cool because I know its my hard work making that happen. Its really rewarding, says Ms. Chapman, 21.

The Dartmouth resident enters her fourth year in the Commerce program, majoring in entrepreneurship, in September. She began studying Irish dance about 10 years ago.

Because Commerce functions as a co-op program, students spend three semesters in the workforce. And because Ms. Chapman is majoring in entrepreneurship, one of those terms must involve starting her own business.

The reason I chose dance is because its something I like doing, I think its something I could actually do (as a career), and it fit well with doing it in the summer, she explains.

The school offers camps and classes in various forms of Irish dance soft shoe, solo and group to beginners ranging in age from preschoolers to adults.

Rebecca Chapman
Rebecca Chapman has been studying Irish dance for a decade. (Nick Pearce Photo)

While some Commerce students choose to keep their business going, Ms. Chapman started in late April and plans to wind down by mid-August. She handles the business end of the program promotion, registration, logistics from home and holds classes in various schools and community centres in Halifax and Dartmouth.

She considers herself fortunate to have received a $3,000 Sagewood Group Award to help fund the venture.

That made a big difference in how I approached it. I was able to take more risks and just do more, in general, says Chapman.

Still, there was a learning curve involved in establishing the Chapman School of Irish Dance from registering the business and advertising, to booking venues and hiring teaching assistants, to website development and budgeting.

Its an awesome learning experience and I think its going well. Before you get going, it sounds in your head like its all going to work so well. You have all of these lofty goals, she says. I definitely havent met all of my goals particularly in the number of people I thought I would be teaching at this point but Im not disappointed, either.

She meets with a Dal advisor every two weeks (more often if need be) and says shes really impressed by how much support shes gotten from other professors, department staff, friends and family members, and even other business people with whom shes dealt.

It was scary to start, but once youre in it you feel good about it. Its not as daunting as you would think it would be, says Ms. Chapman.

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